Pantone Colour of the Year
Each year Pantone predicts what they will be the colours people will be most attracted to this year. This year both PANTONE 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating have been chosen. These are said to symbolise energy amongst uncertainty.
Here are some ways you can use these colours for your practice:
- Displaying frames that match these colours
- Showing them on social media and writing a post about them being the colour of the year
- Writing a blog post around frames you have that match these colours
- Using these colours in your social media posts to grab attention of those who like design and trends