SightCare LIVE 2026: New dates. New location. Same unmissable experience.
SightCare is delighted to announce that SightCare LIVE 2026 – our flagship conference, awards and exhibition – will take place on Sunday 26 and Monday 27 April 2026 at an exciting new venue: the iconic Edgbaston Stadium in Birmingham.
As the highlight of our annual calendar, SightCare LIVE brings together independent optical practice owners, managers, optometrists, dispensing opticians and support teams from across the UK for two action-packed days of learning, networking and celebration.
The new format builds on the success of previous years, with a dedicated Sunday afternoon workshop exclusively for members, followed by an enhanced SightCare Awards ceremony on Sunday evening – now a glamorous black-tie event with more award categories to recognise and celebrate the outstanding achievements of the independent optical community. The conference and exhibition will follow on Monday, featuring expert speakers, peer-led sessions and a curated exhibitor line-up.
Emma Rawlings, CEO of SightCare, said:
“We’re incredibly excited to bring SightCare LIVE to Edgbaston – a venue that reflects the energy and ambition of our community. With a stunning new location and an expanded, black-tie awards evening, 2026 is set to be our most inspiring and memorable event yet. It is a true celebration of what makes independent optics so special – and we can’t wait to welcome everyone.”
Attendees can expect dynamic keynote speakers, interactive workshops and the opportunity to explore the latest products, services and innovations from across the optical sector – all in one vibrant and welcoming space.
More details – including award nominations, speaker announcements, ticket information and sponsorship opportunities – will be released in the coming months. For now, we invite all members and partners to save the date and get ready to join us in Birmingham for the must-attend event of the year.
Event details:
Venue: Edgbaston Stadium, Edgbaston, Birmingham, B5 7QU
Dates: Sunday 26 and Monday 27 April 2026
Schedule: Sunday pm – members-only workshop, Sunday evening – SightCare Awards ceremony (black tie) and Monday – conference and exhibition
