Social media is important – especially for small businesses. Interacting with consumers on social media is an important marketing strategy for small businesses. Using social media helps you build brand awareness, increase your customer base, and connect with current customers. Are you doing all you could be to create an effective social media strategy?
SightCare Social – curated social media posts for the week direct to your inbox
Social Media Dashboard
How does it work?
Access the dashboard and link all your social media accounts to one place. The dashboard has a variety of features to enable quick, relevant and visually attractive posts to maximise impact. Create an account and immediately gain access to a 14-day FREE trial of the pro version of the dashboard. Watch our video tutorials for help on setting up your account.
- Saves time, by enabling you to link accounts and post from one place.
- Completely free. Option to upgrade to pro version available for £5 per month.
- Research tool available via the dashboard to help you create relevant timely posts.
- Design feature allows you to easily create visually attractive posts for maximum impact.
Social Graphics Library
Want your branding on graphics? No problem! We can share our library with you for you to edit the graphics and add your branding.
Social Media Blog Posts
What Our Members Say
Faye McDearmid – Campbell & McDearmid Optometrists
We have saved our membership fee twice over with Cardsaver, practice insurance and phone lines.We would never not be a member of SightCare. The support we get from a business point of view through the conference, meetings, email forum, training seminars – it all gives us lots of ideas to take back to the practice and discuss with the team."
Davina Dosanjh – Richard Petrie Optometrist
When I took over from the previous owner who had been a SightCare member it was easy to see why he had thought it so important. Having support with peers and another organisation which is there as a point of contact to support you is invaluable. I really value the Buying Group which makes products more affordable and saves a lot of time on administration. We always find SightCare events really useful – particularly to attend as a team where we can reflect on ideas back at the practice in team meetings.
Michael Offord – Michael Offord Optometrists
Congratulations to SightCare on putting together another excellent regional meeting last night. Something for all the team. So get them all there
Just deciding where to start!!
Nina Newsom – Newsom & Davies
We remind ourselves every year what good value the newsletter represents when we come to pay our annual SightCare fee. Another supplier of marketing material has quoted us for a similar product £595 for 2000 and £895 for 4000. We usually pay £260 to have an additional 2000 each year from SightCare so we could be paying over £600 more.
Gerry O’Hear – Mearns Opticians
Since joining SightCare, I have found the email forum invaluable. It is a fantastic platform to discuss all things Optometric within the Independent sector, whether it is a simple question to your colleagues regarding pricing, to more in-depth discussion surrounding Tax and VAT. I would highly recommend SightCare to any independent practitioner who wishes to engage with like-minded independent practitioners, and a passion to improve their services within our industry.
John Davidson – Innovative Eyecare
SightCare provides me with an overarching support network to help me develop my business. The components are numerous, including Evolution programme which helped me achieve a 10% growth this year, and the email forum which I find invaluable as a sounding board. On top of all that, the annual fee for membership is swallowed up by moving PDQ transactions to the preferential PDQ rates offered to SightCare members, giving access to all these resources with no major outlay. Excellent value! No brainer!
Graeme Shield – Ferrier & MacKinnon Optometrists
"What a fantastic resource the knowledge hub is. I've used the PR/Social Media calendar as our template for 2018 which is great, because it gives basically a checklist of things for me to do - which is much easier."
Graeme Shield, Ferrier & MacKinnon Optometrists
Clark Family Eyecare
We work on a commission basis rather than renting the room, our staff 100% back the venture, by mentioning it to our cx and the occasional Facebook post. We have had posters and window decals made by the company and are still inundated with calls asking us to book hearing tests-the majority of who don’t want to step foot in chain stores or who have been to places like these and wish they never bothered.
Independent hearing care + independent optical care (especially if you have the space) =winner.
Clark Family Eyecare
Bob Thomas Carter, Thomas Carter Opticians
Andy Molsom, Owner and Optometrist at Molsom & Associates
Mohamed Kasmani, Feltham Eyecare
SightCare Conference 2018
Karen Haase, Yorkshire Eyewear