SightCare Newsletter Options

 

A detailed look at the various newsletter options
and additional services available to our members.

 

Generic Patient Newsletter

FREE
to Members

 
Keep your patients informed and engaged with the latest news and trends in the optical world, in each edition of your SightCare newsletter.
 

 Your Practice Name

 

Add your Practice Address and Contact Details

 

Customised Patient Newsletter

£95
to Members

 
This improves on the generic newsletter with additional personalisation for just £95, enabling you to drive traffic to social media accounts and enhancing your brand profile
 

Add your Practice Logo

 

Add your Practice Address and Contact Details
in the font, type size and colour of your choice.
You may also add your logo and
social media icons if desired.

 

Electronic Newsletter

From free*
to Members

 
We will give you all the articles in a digital layout as a handy link that your patients can access from their phone, or computer, you can use it on your website, or attach to emails.

*It is free if you don’t need any printed newsletters, or £50 on top of generic, or customised newsletters and £75 on top of any bespoke newsletters where you could have a link to offers, news, events or videos.

 

Your Practice Name or Logo Address & Contact Details instantly accessible

 

Option of a bespoke lead article Links to offfers, news items, video’s or events

 

Bespoke Patient Newsletter

£175
to Members

 
Would you like to promote your practice? Give us your text and photographs and we will create the best possible layout for just £175. You can use our free image library resource www.sightcare.co.uk/image-library. If you need more help with the article, or the design of your bespoke newsletter please see the Bespoke Design and/or Content option.
 

Choose either a back page and/or front cover article, using your supplied copy, images and your Practice name/logo.

 

Add your Practice Address and contact details in the font, type size and colour of your choice.
You may also add your logo and social media icons if desired.

 

Bespoke Design and/or Content Newsletter

See below for additional pricing

 
Don’t have the time? We can do it for you!

– For an additional £100 on top of the Bespoke fee of £175 for members,  our professional copywriter will discuss topics and themes with you and write your article. 

– For an additional £100 our design team will craft your article and source high-quality copyright-free images* offering complete flexibility from font, colours and sizes ensuring complete satisfaction with your finished newsletter.

*if you need more than 2 images – £20 per photo.

 

Choose either a back page and/or front cover article using your supplied copy, images, design document and your Practice name/logo.

 

Add your Practice Address and contact details in the font, type size and colour of your choice.
You may also add your logo and social media icons if desired.

 

Additional Services

for SightCare Members

 
Over and above the standard Sight Care newsletter and electronic version, Sight Care also offers a variety of editorial, design and photographic services to our members. These additional services are available at any time, to help you publicise and promote your practice (and its products and services) to the widest possible audience:
 

Copywriting

– Researching and writing articles for practice website, social media, etc. £20 per 100 words of content
– Writing and supplying press articles for local media (community magazines, newspapers, etc.) £20 per 100 words

Design

– Bespoke vector logo design for your practice £120
– Convert your existing bitmap logo into vector format £80

Photography

– High-quality, free-to-use images for your newsletter (It’s illegal to use copyrighted images, such as those found on Google Images searches) £20 per article
– Professional photo shoot inside and outside your practice, capturing signage, product ranges, staff and/or equipment from £100 plus travel expenses
– Sourcing local photographers with property expertise in your area, for product/people/practice photography £30