Categories

Award Criteria

SightCare practices are all individual – what makes you stand out?

• Tell us what is different about your practice
• Demonstrate a commitment to quality
• Your approach to patients
• Team ethics and training
• Details of any specific product or service innovation
• Demonstrate high levels of patient care
• Takes on a role in the wider community
• Contributes to the wider SightCare community
• Utilises SightCare member benefits to enhance service offering

Additional Information – photographs/reviews

Please include relevant reviews/feedback – from clients, suppliers etc.

Award Criteria

This is the ideal forum to recognise your outstanding team!

This rewards teams whose togetherness and work ethic has resulted in a significant positive impact on practice’s performance. Entering this category is a great way to boost morale and celebrate outstanding teamwork. Tell us about the team and how they work together in your practice and explain/give examples of how they:

• go above and beyond for patients
• engage with patients , suppliers and with each other
• make a difference in your practice
• show a dedication to training and self-improvement

Additional Information – photographs/reviews

Please include relevant reviews/feedback – from clients/suppliers/colleagues etc

Award Criteria

Do you have a very positive relationship with your local community, other small businesses, local charities, schools, community groups or local residents? This is the category for practices who contribute that bit extra to their local community.

Entry Criteria:

• Tell us briefly about you and your practice
• Share your evidence of successful community initiatives that have added value both to your organisation as well as your local community
• Demonstrated a creative campaign that has had an impact in your community
• Increased footfall as a result of a community initiative
• Achieved positive feedback from clients about the initiative
• Generated good PR and widened reach
• Creation of great videos to inform or entertain your clientele via social media

Additional Information – photographs/reviews

Please include relevant reviews/feedback – from clients

Award Criteria

Has something happened in your practice over the last year that stands out in your memory? Have you made a big difference in a patient’s life? Have you created a story to publicise in your PR and social media?

It could be:

• a story or moment that stands out for you over the last year and how it has made a difference to someone
• how you used the moment to create awareness of your practice in your local community
• how people have reacted to the story/any feedback you have received

Additional Information – photographs/reviews

Please include relevant reviews/feedback – from clients/suppliers/colleagues etc

Award Criteria

If your practice places the customer at the heart of everything you do then this award entry will write itself for you. You could include some examples of how you have:

• offered exceptional customer service levels
• achieved high engagement levels with customers
• selected your products and services to ensure they meet the needs of your target clients
• offered expert advice and guidance
• overcome difficult situations with a positive resolution
• gone above and beyond for clients who return again and again
• added a little something extra to the customer experience
• consider the customer journey as a holistic process – from the moment an appointment is booked to after sale care and follow ups.

Additional Information – photographs/reviews

Please include relevant reviews/feedback – from clients/suppliers/colleagues etc

Award Criteria

Is your organisation committed to sustainable ways of working? Have you put in strategies to ensure you are driving environmental best practice across the practice? This award is ideal for practices who are committed to reducing their environmental impact through strategies they have implemented.

Judges will be looking for businesses that:

• can highlight their main sustainability achievements
• demonstrate how they have made an invaluable contribution to their business
• can give examples which demonstrate a positive and long term impact on the environment e.g solutions to reduce the organisations carbon footprint
• demonstrate the strong emphasis that the environmental topic is considered within the organisation.

Additional Information – photographs/reviews

Please include relevant reviews/feedback – from clients/suppliers/colleagues etc

– To take an opportunity to review your business while completing the application form

– To take an opportunity to review your business while completing the application form

– To promote your success to a wider audience

– To involve your team in understanding and celebrating what makes your business truly special.

– To share your success with colleagues in the industry and your customers.

– To promote client testimonials

– To improve brand awareness and positioning in the market

– To significantly increase customer loyalty and retention rates

– To boost your team’s morale

– To provide a powerful benchmark against other practices

– To promote your credibility as an industry expert

– To provide a reason to re-connect with your clients